by Jennifer Kamerman | Jun 24, 2016 | MESH.LIVE.BUILD, Small Business Video, Uncategorized, Video |
If I asked you what you could do in 8 seconds, I’ll bet you wouldn’t say, bring awareness and clarity to my value proposition. That’s because 8 seconds isn’t much time at all — but it’s exactly how long the average attention span is online. This is why marketing...
by Jennifer Kamerman | Jun 23, 2016 | Graphic Design, Small Business Graphic Design, Uncategorized |
Small business owners are known for wearing different hats — they sell, market, manage customer service, make coffee and write blog posts for fun. Exercising skill-sets in a variety of tasks is often viewed as a benefit of owning a small business, or being...
by Jennifer Kamerman | Jun 20, 2016 | Social Media, Social Media Marketing, Uncategorized |
Did you know that approximately 2.1 billion people around the world actively use social media? This number is undoubtedly huge and brings us to how you can connect with customers on social media, and the massive potential reach you can benefit from. When it comes to...
by Bill Schick | Jun 15, 2016 | MESH.LIVE.BUILD, Small Business Marketing, Uncategorized |
I was on the phone yesterday with a client—we’ll call her Peggy—and she was pretty upset. Peggy’s what I call a marketing generalist struggling with an internal culture of GE marketing (Good Enough), a boss who talks about ROI and results, a marketing automation tool...
by Jennifer Kamerman | Jun 15, 2016 | Blogging, Email Marketing, inbound marketing, Search Engine Optimization, SEO, Social Media, Uncategorized |
We all know small business owners wear more than one hat. From dealing with HR, media relations, and marketing to customer support and bookkeeping, the list is long. According to a marketing tactics survey by Infusionsoft, “nearly half of small business owners handle...